Ivan Puzyrev is a AR/VR digital strategy expert and researcher focused on spatial computing and city-scale extended reality implication. He is working with different international companies and universities on digital products oriented on technology as a tool for interplay between user, space and digital layer. His latest projects was presented at Mobile World Congress Shanghai 2019 and Sapporo City University in Japan. He studied at Ural Sate University, Danmarks Tekniske Universitet, Universitat Politècnica de Catalunya and Strelka Institute.